Chinese is similar to English in that it is read from left to right. Except when it's not. Because each individual character contains its own meaning, and words are usually made up of only one or two characters each, it's also very easy to read top to bottom, or even, in some cases, right to left.
One place you see right to left characters is on the right-hand side of vehicles. I guess it's logical that you'd want to start reading at the "beginning" of a moving vehicle (the front), and keep reading until you get to the "end" (the back). Every once in a while, you'll see somebody apply this principle to any English written on the vehicle as well. For example, this "Sub Loohcs" that I saw a week or two ago...
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